Introduction
Business Communication deals with
only business related
information and
General Communication deals with
the information except business. Business Communication It uses
certain formats to convey message and General Communication has Different formats are used here according to the
will of the communication.
Business communication differs from general
communication in case of objectives, styles, format and scope of applications.
The following points can explain the difference in details.
Subject
|
Business
communication
|
General
communication
|
1. Definition
|
Business communication deals with only
business related information.
|
General communication deals with all the
information except business.
|
2. Approach
|
It is formal and directed in approach
|
It is less formal and indirect in approach.
|
3. Format
|
It uses specific format for communication
|
Different formats are used based on
circumstance.
|
4. Personal touch
|
There is no scope of using personal feeling
in business message.
|
Personal feeling covers most of the part of
general communication.
|
5. Scope
|
It is involved with practical information
which is impartial and objective.
|
It may be involved with fictitious
information and the scope is partial or subjective.
|
6. Presentation
|
Business communication follows organizational
policies.
|
General communication does not follow any
formality.
|
7. Objective
|
This communication is made to take specific
action
|
Here communication is done to inform receiver
about certain issue.
|
8. Type
|
Business communication is an official or
organizational communication.
|
General communication is personal
communication.
|
9. Feedback
|
Feed back is very important for the success
of business communication.
|
Feedback is not very much important for
general communication.
|
The
Purpose of Business Communication
Business communication is important to managers
as it helps them carry out their basic functions within the organization. They
should have all the information pertaining to the specific tasks as well as the
entire organization and must then seek to communicate this information to the
employees of the organization. They should seek to communicate their goals to
their subordinates in order to make sure every member of the organization is
working to achieve the goals of the organization.
A great part of the time spent by a manager in
an organization is devoted to communication. Whether that communication is face
to face or using some other channel, it takes up a healthy chunk out of the
manager’s day.
The purpose of business communication can be
summarized into a few main functions:
Motivation
Managers need to communicate to employees the
tasks they need to carry out, the timelines of these tasks, and the manner in
which the tasks should be carried out. However, communication isn’t just about
allowing them to do this. It is also about allowing them to do it in a way that
motivates the employees to work harder and better. A good communicator knows
how to lace their message with just the right amount of motivation to make the
receiver genuinely want to accept the message.
The
Sharing of Information
Communication represents the cogs in the wheels
of an organization that allow information to flow from one place to another. In
order for decisions to be made more effectively within the organization, there
should first be a smooth flow of information. That way, the major
decision-makers know that the decisions they are making have taken all of the
facts into consideration and are up to date.
Socialization
Business isn’t all about work. Sometimes it is
also about play and getting people to open up and simmer down. Communication
helps with the socialization aspect of business as well. It is a normal part of
human nature that we will always want to open up and communicate when we are in
the presence of other individuals. Whether it is regular banter between
employees or socialization for the purpose of networking at business parties,
communication makes it possible for business people to talk to each other
casually in social settings and is involved in creating goodwill in business
communication.
Control
One of the key functions of a manager is
control. Typically, a manager will want to control the behaviors and actions of
the employees within an organization. However, these employees are not robots,
and they cannot be controlled or be coerced to do anything. That is where
communication comes in. To get your employees to do anything, you have to
communicate what you want to your employees.
Communication
Brings Business Alive
While you’re thinking about the bottom line for
your business, think as well about communication. You may find that
communication is the crucial factor in deciding the future of your business. As
long as it is effective, everything else will work out well.
The five
purposes for communication are to inform, imagine, influence, meet social
expectations and express feelings.
Most of
the problems that occur in relationships and between business organizations are
due to ineffective communication, which can happen when people fail to
communicate or when processes lead to confusion so the communication is not
fully understood.
The communication process involves three steps:
thought, encoding and decoding. In thought, the person creates the idea,
concept, feeling or information. In encoding, the person sends the message to
their colleague, supervisor, friend, family member or stranger. Finally the
receiver of the message will need to decode it and translate the message into
something that he or she fully understands
